Starbucks nibbles at heels of Starbarks doggie daycare - Chicago Sun-Times:
This kind of pisses me off. OF COURSE they should change their name. As it stands, Starbarks could be misinterpreted as being supported or endorsed by Starbucks. I hate this "I'm a small business" and "it's clever." It's stealing, it's trying to profit on the name and brand recognition of Starbucks.
And now they're profiting on the publicity of the situation.